Guiding brands to thrive with purpose and authenticity.
With over 12 years of experience in brand strategy and creative direction, I bring a tailored approach that combines visionary thinking with strategic clarity. As a director, I lead and collaborate with teams to uncover and articulate each brand’s unique DNA, forging meaningful connections and ensuring adaptability in an ever-changing world. My expertise enables me to guide businesses toward sustainable growth and lasting impact, staying true to their core values.
&Thoughts.
Article: Learning
Strategy Simplified: My 3D Methodology to Brand Success
An overview of the three straightforward steps I use to develop comprehensive, effective strategies for any brand or product.
Article: Strategy
Dan&: The Essence of Collaboration in Brand Strategy
Explore Dan&: A branding philosophy that unites creativity with strategic thinking through the power of collaboration.
Want to know more? Let’s Connect.
Feel free to contact me if you’re interested in working together or if you have any general questions.
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Romy Kotler - de Groot
Senior Operations Lead, client of Dan Moore
“From my first interaction with Dan, I immediately felt that he will go above and beyond to make sure that the work will be delivered in a successful and collaborative way. His understanding of what it takes to redesign a brand to meet its future ambition is still what struck me the most. His structured methodology, executive and unique creative skills are something that sets him apart from other people I have worked with in the past.”
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Claire Taylor
Creative Copy & Brand Positioning, hired by Dan Moore
“Working with Annie Peutrell, we teamed up with Dan to create branding, naming and design from scratch for a start-up vegan gelato company. Dan is a great listener, has a sharp mind and a warm personality that really kept our team motivated to push beyond expectations. We especially love his passion and dedication, and his creative enthusiasm - coupled with the knack of imbedding effective strategy along the way.”
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Cathy Nguyen
Senior Art Director, managed by Dan Moore
“Dan is wonderful to work with. I was impressed by the qualities he brought to the team: exceptional leadership, forward-thinking, and problem-solving skills. Down-to-earth and always bringing a positive attitude, he pushes his team forward, leading by example. Clients recognise his work through his brand vision and strategies, and he consistently delivers brilliant solutions. I highly recommend collaborating with him.”